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The Crafted Tavern
Branding
Milwaukee, WI
Hospitality / Bar Services
Brand Strategy, Messaging, Identity Design, Brand Design, Brand Guidelines
Successful caterer, Tall Guy and a Grill, always offered bar-tending services as an add-on. But after collaborating with a number of local brewers and distillers, it became clear that these services deserved their own brand — allowing them to better promote their bar options and offer them as a stand-alone service.
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