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Pretty Lethal

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Flote

Branding

California

CPG / Cannabis Edibles

Brand Strategy, Brand Naming, Messaging, Identity Design, Brand Design, Packaging Design, Brand Guidelines, Brand Essentials

The creators of a new cannabis edibles company came to Pretty Lethal to find their strongest positioning, understand their audience groups, and create a brand that represents their ridiculously delicious product and active-outdoor values.

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